Small Business Brief


 

People Pay, Not Pageviews.

If you’re struggling and want to improve your conversion rates, you should look beyond the traditional CRO recommendations and A/B testing recommendations for bottlenecks.

bailing reasons visitors

 

In this post, we’re going to take a look at how you can generate your first ecommerce store sale, using Facebook Ads. You’ll see how you can find your ideal customer on the platform, as well as how you can create engaging ads that will generate sales.

ads engaging find generate ideal platform sales

 

Andreea has some tried-and-true strategies for building a buzz around your blog or business through media promotion, both traditional and online. She walks the talk, with her blog being featured in more than 500 media outlets since she started five years ago.

 

3 Things To Tell Every Customer [0.38]

Posted on Sept. 1, 2016, 6:39 p.m. by Small Business Brief @ [source]

Your customer’s or prospect’s attention is extremely important to your business. Let’s look at three statements you should be making and backing up to your customers.

backing customers making statements

 

Your followers need variety. To inject some diversity, start working these 10 social post structures into your daily content calendar.

attention bit diversity inject losing mix permanently post social working

 

In a company’s early days, founders are primarily focused on getting the venture off the ground. Once up and running, owners should get into the habit of thinking strategically about ways to increase profit margins and cash flow by improving how the business operates.

business flow habit improving margins owners profit strategically thinking ways

 

What Is a Logo? Every element should be a conscious decision about how you want to communicate your brand and the emotional benefit you offer.

benefit brand color communicate Conscious decision element emotional unique wisely

 

The 30 Best Productivity Apps Ever Created [0.49]

Posted on Aug. 31, 2016, 6:38 p.m. by Small Business Brief @ [source]

Unfortunately, humans can’t work like machines, and so you’ll need a bit of help from technology to work at your most effective pace. From experience, testing, and research, we here at Process Street have collected the 30 best productivity apps ever created for you to cut through your workload.

apps collected created cut productivity Street testing workload

 

When it comes to advice, Twitter can’t be trusted. Forget everything Twitter has tried to tell you about lead generation.

advice audience bidding creative generation ignore lead Practice targeting Twitter

 

The email templates in this article are centered around 9 primary elements which we’ve seen improve reply and conversion rates.