Why marketing is mostly about the customer experience [0.21]

Posted on Aug. 16, 2017, 1:30 p.m. by Garage @ [source]

The internet has fundamentally changed the way marketers should be thinking about reaching their audience.

Customers use the internet to do their own research into companies and products by reading reviews and asking for referrals.

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5 Ways to Build Your Reputation as a Leader [0.15]

Posted on Aug. 15, 2017, 7:51 p.m. by Leadership Freak @ [source]

People justify their judgement once they tag you with a reputation.

Reputation is the way people think of you.

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Joe Anderson, Benovia Winery CEO and former CEO of Schaller Anderson, weighs in on the future of health care and how he's transitioned into the business of wine.

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5 Ways to Make Money Playing with Dogs [0.25]

Posted on Aug. 15, 2017, 8:55 a.m. by @ [source]

Cautionary voices are everywhere when you’re an entrepreneur. Everyone tells you how hard it is—to the point that you feel like you’re doing something wrong if you’re not struggling.

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Ten Signs Your Personal Brand Isn't Working [-0.10]

Posted on Aug. 12, 2017, 11:49 p.m. by Forbes Real Time @ [source]

Your personal brand tells people who you are and what you care about when you are not there to tell them in person.

Your LinkedIn profile is a big part of your personal brand.

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If You Want Everything Done Right – Delegate! [0.18]

Posted on Aug. 9, 2017, 3:44 p.m. by Women on Business @ [source]

I know this is nothing new. I have been known to fall victim to that mantra every now and again.

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Appearing to care [0.16]

Posted on Aug. 9, 2017, 8:20 a.m. by Seth Godin's Blog on marketing, tribes @ [source]

We know that your customers will put up with imperfect, but one thing that they'd like in return is for you to care.

Acting as if, doing it with effort and consistency, is what your customers need from you.

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4 Numbers That Really Matter To Investors Now [0.15]

Posted on Aug. 1, 2017, 4:14 p.m. by Forbes Real Time @ [source]

Mid-summer is a time when Wall Street is typically as relaxed as the summer vacations being enjoyed around the world. But this summer is different.

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An interesting paper from Oliver Hart and Luis Zingales which some seem to think refutes Milton Friedman's thoughts on the idea of shareholder value. This new paper argues instead that companies should maximise shareholders' expressed interests, not merely their financial ones.

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Last month the New York Review of Books published an article titled “Putting Profits ahead of Patients” by Jerome Groopman and Pamela Hartzband, and purported to discuss two books: Elisabeth Rosenthal, An American Sickness: How Healthcare Became Big Business and How You Can Take It Back, and Geoffrey C. Kabat, Getting Risk Right: Understanding the Science of Elusive Health Risks.

As it turned out, their review was devoted entirely to a discussion of the health care crisis as analyzed in Rosenthal’s book.

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The Sales Report Included Unexpected Puns [0.10]

Posted on July 28, 2017, 10:30 a.m. by Small Business Trends @ [source]

Sometimes a phrase just gets stuck in your head and you have to take care of it before you can move on to something else.

I had run across the phrase “sales are tanking” and I knew there was something there, but for whatever reason I just could not find the right idea to go with it.

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It’s hard to find the right gift for the bike riding, mustache swaging, muscle blowing manly man in your life. Sure, options are unlimited and this essential piece of hardware can go beyond a mere skull protector.

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The health insurance industry blasted the latest Republican Senate proposal to eliminate the individual mandate to buy insurance, saying it would raise health costs on millions of Americans and wreak havoc on insurance markets. Thus, individual responsibility is needed to make sure the risk pool has healthy people paying claims to help cover costs of the sick.

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A couple of years ago, most would often turn to the West when searching for the next up-and-coming product in the world of beauty.

By banking on its Asian heritage and concocting unique formulas made from natural flowers, the Japanese brand has consistently maintained its premium quality and gained a greater consumer base over the years.

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The “motion to proceed” in the U.S. Senate on debate over the future of the Affordable Care Act may mean only that a tax on medical devices disappears permanently, given early votes to gut the entire law have already been unsuccessful.

The tax on medical device sales is perhaps the least objectionable in all of the amendments the Republican-led U.S. Senate is considering this week and would seemingly have the least impact to patient care or health insurance coverage, supporters and one new analysis indicate.

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Paul Krugman is an editorial writer for the New York Times and a winner of the Nobel prize in economics.

Krugman says that Obamacare actually works.

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Retail is undergoing major transformations as the habits of millennials, Generation X and baby boomers change with age. What retail tactics work with each of these demographics?

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Five Time-Tested Tips For Selling Anything Online [0.28]

Posted on July 24, 2017, 4:32 p.m. by Forbes Real Time @ [source]

I’ve been selling products through the internet since 1999, years before everyone was buying and selling online. Now that customers need the product you’re selling, do they want it more than they want the money in their pocket?

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Is the U.S. Ready for a Single-Payer Health Care System? [0.09]

Posted on July 18, 2017, 7:43 p.m. by @ [source]

Ironically, as Congressional Republicans have continued to try to replace the Affordable Care Act, the ACA’s popularity is at an all-time high, and the majority of Americans now believe that it is the federal government’s responsibility to provide health care for all Americans.

Ironically, as congressional Republicans have been trying to replace the Affordable Care Act, the ACA’s popularity is at an all-time high, and the majority of Americans now believe that it is the federal government’s responsibility to provide health care for all Americans.

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The Case For Medicaid Block Grants [0.14]

Posted on July 18, 2017, 4:31 p.m. by Forbes Real Time @ [source]

Much of the discussion regarding health care reform centers around the federal government’s perspective on health care, yet the real world impact of these policies must be addressed by individual state governments. In the wake of the “Healthy Michigan” program which expanded eligibility for Medicaid in our state, we now have 2.4 Million people, or 24% of our 10 Million residents enrolled in Medicaid.

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